At Marine Concepts, we believe that boat ownership should be about freedom and enjoyment — not frustration with your boat cover. Our story began with that very insight, and a vision to change what it means to protect your vessel.
Marine Concepts was founded by Randy Kent, a lifelong boater and offshore powerboat racing world champion who knew firsthand the headache of dealing with traditional boat covers. After years of racing and boating across the country, Randy kept running into the same problem: covering a boat was uncomfortable, time-consuming, and usually required two people. Like many, he often skipped it altogether — exposing his boats to unnecessary wear and tear.
But Marine Concepts wasn’t just born out of inconvenience — it was born out of necessity. In 2008, after the mortgage crisis upended his career and personal life, Randy lost nearly everything. Faced with starting over, a friend introduced him to an idea for a boat cover. Randy saw the potential, redesigned the concept, and pioneered a better solution from the ground up.
What started as a grassroots hustle — building displays, attending boat shows, and demoing the cover in real time — quickly grew by word of mouth. Boat after boat, dock after dock, the Fast Track Boat Cover System took hold.
He developed and patented what would become the Fast Track Boat Cover System — a revolutionary, fully custom solution that allows a single person to cover a 40-foot boat in just a few minutes. The system caught on, not just for its practicality, but because it solved a problem every boater could relate to. From that simple insight and a second shot at success, Marine Concepts was born.
Over the years, the product evolved through real-world use, feedback, and Randy’s obsessive commitment to doing things the right way. Each cover is built with precision, care, and a boater’s mindset — because that’s who we are.
In 2022, Marine Concepts partnered with long-term investment firm Kanbrick to help scale what Randy built — bringing more resources, reach, and capabilities to a business that was already deeply loved by its customers.
Marine Concepts is now part of a growing platform of aftermarket marine brands, led by CEO Steve Handel. While the company continues to expand nationally, its heart is still at Lake of the Ozarks, where General Manager Jason Johnson is focused on continuing Randy’s legacy. The mission remains the same: to build the world's best boat cover and to make life easier for every boater we serve.
We’re grateful to every customer, partner, and boater who’s part of this journey — and excited for what’s ahead.
Marine Concepts.
Built by boaters, for boaters.
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"After I bought a Marine Concepts cover for my
Cigarette, I bought two more for my Nor-Tech
and my Landau pontoon. Being able to cover
my boats in under a minute is a game changer, and
my entire family can do it easily. I won’t ever go
back to a regular cover."
– Wes P.
"Whether just overnight or after several months,
every time I uncover my boats they’re just as
clean as when I left them. My covers fit perfectly
& leave no room for bugs or critters to crawl
underneath. Worth every dollar."
– Tyler M.
“The Marine Concepts track system kept my boat safe through Hurricane Ian. After the storm, I had
four feet of water in my house, & my neighbors’
boat interiors were ruined, but the track system
kept my boat dry, clean, & secure. With a Marine
Concepts cover I know my boat is protected from
the most extreme weather, year-round.”
– Kevin N.
